Clarins Men Health Club advertising

The challenge

To reach affluent and image conscious young men to promote Clarin’s range of male moisturising products.

What we did

Ran a sampling campaign across our David Lloyd and Nuffield Health clubs as well as the Reebok Club in Canary wharf which was recruited for this campaign at the client’s request.

The results

Through trial of product, we created 75,000 potential new customers for Clarins.