Lindt

The challenge

Master chocolatiers Lindt wanted to tempt a female dominant audience into treating themselves to some Lindt chocolate.

What we did

Knowing 66% of mall visitors are female, they used eye catching creative on D6 screens across our mall estate in proximity to Lindt retailers or convenience stores.

The results

The campaign reached 4m females across the 2 week campaign.

Lindt D6 in shopping mall