The University of Chichester, in West Sussex, wanted to stand out in front of other local universities during the build up to their upcoming open days.
What we did
They ran two 12 week bursts in nearby shopping malls with a high family based audience in Portsmouth and Eastbourne, taking advantage of our dynamic digital screens to tailor the copy to the next upcoming open day.
“We’re always looking to promote our brand over other local universities, so local shopping malls are great for us to reach families with teenagers when they’re together. The screens look great too and allow us to use our video content.” – Steph Hall, Marketing Officer