Boomerang’s mall estate continues to grow
Boomerang Media now have over 200 shopping mall D6’s.
With the recent acquisition of 8 new sites, we now have 200 D6’s across 52 malls, offering a 2 weekly footfall of 17 million. This, combined with our malls featuring large format digital and classic 6-sheets, brings our estate to 94 shopping malls, with a total 2 weekly footfall of 34 million.
Comprising of destination and town centre locations, we offer advertisers the chance to get close to a broad range of demographic and audience types all in a buying frame of mind. D6’s are situated in high footfall areas throughout each centre allowing for maximum exposure and repeated viewing.
The last few months have seen some great campaigns from a variety of advertisers including Next, EE, O2 and Boots. Our HMV pack has proved very popular with the likes of Adele, James, Oh Wonder and Nathaniel Rateliff to drive shoppers to purchase a CD in store.
Our publishing pack, featuring malls with or in very close proximity to a WHSmith or Waterstones, has been hugely popular with publishers such as Bloomsbury, Pan Macmillan, Headline, Harper Collins and Hodder and Stoughton with titles from Freya North, Jodie Picoult, Jessica Knoll, Annie Murray, Charlotte Crosby and many more!
We offer a highly cost effective route into shopping malls, getting your brand close to an affluent and highly sought after audience at the last opportunity to influence a buying decision.
Please get in touch for more information, we would love to hear from you!