The challenge

Clinique wanted to promote their moisture surge skincare products in front of active females likely to use moisturiser products.

What we did

As 66% of gym goers use face creams and lotions, Pure Gym provided the perfect opportunity to reach their target audience. They ran multiple copy on our high impact D6s to highlight the multiple benefits of the product.

The results

The campaign introduced the product to over 135,000 active females across the UK.

Clinique D6, Health club, Fitness, training bikes