Coca-Cola Cinema Cards

The Challenge

Coca Cola wanted to reach a young social audience for their reasons to believe in a better world campaign. They aimed to create a positive connection with the brand using uplifting messages.

What we did

Distributed 160,000 postcards across our national cinema network. Each card had a 50p stamp affixed to it so that people could send their own reasons to believe in a better world to friends and family.

The Results

The campaign was executed successfully with all cards being distributed with a 50p stamp. Pick up rate was high and feedback was very positive.

Coca cola ambient in cinema

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