Femfresh – Health Club Ambient

The challenge

Given the personal nature of the product, Femfresh wanted to reach a female audience in a discreet environment using 1-2-1 communication.

What we did

Positioned locker vinyls inside lockers in the female changing rooms across our health club network.

The results

The campaign went very well and Femfresh reached a total footfall of 1.7 million females in just 2 weeks.