Our Destinations: Gyms

Gyms

The best time to reach people is when they are enjoying a bit of ‘Me Time’, and the place that successful, affluent people go to spend time on themselves is the gym. With Active Advertising, you can promote your product, service or event to over 2.2 million members across 500 market leading health and fitness clubs in the UK, including David Lloyd, Nuffield Health and Pure Gym.

Gym members

Gym members go to the gym to get fit and look good so it’s safe to say they care about their appearance, but they are interested in so much more. 89% of all gym members are in the ABC1 demographic (26% higher than the national average). for more information on gym goers see Active Advertising.

The benefits of Gyms

You can run a highly targeted and effective campaign ensuring high impact and repeated viewing. Members visit on average 2 times per week with an average dwell time of 80 minutes. It’s simple to target your brand at a specific profile or demographic as media opportunities are located and segmented throughout the gym. Specific chains can also be used to reduce wastage and tighter targeting.

How we can help

Find out how your brand can reach this highly sought after audience – please call us on 01252 368 368 or email sales@boomerangmedia.co.uk.

Gym Partners

Other destinations

What would you like to do now?

See our media

Take a look at our range of effective and engaging media opportunities including digital, classic, ambient and sampling.