Mont Blanc Malls advertising
The challenge
To promote the premium brand’s fragrance ‘Emblem’ to affluent, high-end males in a shopping mall environment.
What we did
Mont Blanc took a 2 week campaign on iconic and walkway screens across 6 of our high-end ‘hero’ sites including Bluewater, The Bullring and Liverpool One.
The results
The landscape screens were a great solution to their landscape creative and Mont Blanc reached 5.4 million shoppers in just 2 weeks.